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SSAW Studio
Spring Summer Autumn Winter


SSAW Studio is a creative studio focusing on art direction, communication, design and creative consultancy in the fields of fashion, culture and commerce. Projects range from design concepts, corporate identity and branding to editorial, packaging and environmental design, illustration and photography.


SSAW Studio was originally formed by Thorsten Grimm and Oliver Moore in 2006. Initially based in Stuttgart, Germany, the originators today extend their activities to London and Berlin.


The team has implemented a range of commercial projects and also initiated a number of their own creative ventures and collaborations with international artists and designers. Their work has been featured in magazines such as Grafik (GB), Novum (D), Page (D) and Neo2 (ES).


As part of their creative endeavour they opened the fashion boutique SSAW Store in Stuttgart, presenting collections by contemporary designers in a gallery-like environment.



Originally conceived by Oliver, and then joined by Thorsten, the team executed the store’s entire concept and styling. This included the store’s interior design, presentation and display, as well as designer selection and a number of original brand collaborations with designers such as Acne, A.P.C., Henrik Vibskov and Surface 2 Air.


In 2009, they launched the online platform SSAWstore.com, offering their selection of designers to an international clientele.


The store was operated by SSAW Studio until june 2010. The online store now continues under new management, and SSAW Studio is still involved with the online store, providing branding and creative consultancy, visual merchandising and more.


Apart from working for their own clients, SSAW Studio also offers freelance creative support and consultation for other design agencies.